Does your direct selling business reflect you? Is it a business that agrees with your core values? Even though you are an independent consultant you should realize you personally have a BRAND. You are not just representing the company, the direct sales company is giving you a reputation too. It's your name who is going out and making those contacts. You want to make sure the mission of your direct sales business matching you.
No matter what business you have partnered with, you should BRAND yourself. Start with sharing information about the type of business you represent. Share helpful information and facts about your related industry. If you are in skin care, discuss common skin care problems people have. Offer some helpful advice on how to treat or cure these problems. If you product is food or cookware provide great recipes that busy women can try. Social media is a great place to share information. BRAND yourself as an expert. Don't just post on facebook that you have another great sale on a widget, tell me why this widget will make my life better. Can it sold a problem I may have? Tell me why & how.
Another place to BRAND yourself is with your team. Do you have a team name, a team culture? It's not just the company you are with it's about the TEAM you have. The name should have meaning to it and when you come together for meetings and trainings it should be about your team spirit. WHOO HOO!!
If you BRAND yourself and no matter what business you are in you will become the authority & people will want to partner with you and your team.
To your SUCCESS!
Michelle
Good reference book:
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